About us

Our commitment

Despite the fact that every regional city in Japan offers incredibly unique and delicious snacks and sweets, these products are still largely unknown to people abroad.

We consider them to be the "secret gems" of Japan.

"Otakara-Box" is the name we gave our product, inspired by the Japanese word "Otakara," which carries the meaning of "Treasure."

Join us in exploring Japan's "hidden treasures"!

Discover the true essence of Japanese flavors and immerse yourself in the local culture.

Core Value

- Within the diverse regions of Japan, we celebrate a rich array of savory and sweet delights, referred to with pride as 'Otakara' (treasure in Japanese).

- Our engagements with local confectioners not only provide us with the opportunity to savor these culinary treasures but also afford us a deep understanding of the confectionery industry's history and culture.

- The curation of our collection is entrusted to international students hailing from over 100 countries. Through their discerning palates, they meticulously select and savor delicacies, ensuring that our assortment maintains the highest standards of quality.